We return from Fruit Attraction 2022 with our batteries charged to finish the 2022 campaign and with our sights set on our big anniversary next year.
We are bringing a new proposal in our design line. The walls of the stand were designed together with the well-known artist Alicia Aradilla, creating a space inspired by the fields of Cieza and our products. The whole stand is articulated on an orange peach velvet back in honour of the skin of our main product.
On the first day of the fair we were visited by a large part of our family, the members of Thader Cieza, to whom we presented a special homage together with some of the representatives of the regional government. It was the starting signal for the Pioneers of Flavour campaign, which we will soon be able to unveil.
In addition, the Cieza Peach Protected Geographical Indication had a special presence on our stand, in the first official year of its commercialisation. We also had the presence of our colleagues and friends from Fecoam.